Vestra
Fashion & E-commerce
A considered, small-run fashion e-commerce storefront — full product catalog, cart and checkout, and an editorial pinned-scroll lookbook that lets photography carry the brand.
Visual showcase — from the live concept
Problem
An independent clothing label needed a storefront that felt as considered as the garments themselves — most small-run fashion sites default to generic commerce templates that undercut the product with clumsy grids, stock iconography, and cluttered navigation, or lean on gimmicky 3D that competes with the photography instead of supporting it.
Approach
Built a quiet, typographic shopping experience around a warm espresso-and-putty palette and a full-bleed campaign opening with no persistent nav bar — just a wordmark and a single menu trigger that opens a full-screen typographic overlay. Product photography leads throughout, including a genuinely novel pinned-scroll lookbook sequence that steps through a campaign shoot as the page scrolls.
Solution
A complete storefront: catalog and collection pages, a working cart and checkout flow, product detail pages, and an editorial homepage sequence — all built to hold up at every breakpoint down to mobile, verified against WCAG AA contrast and prefers-reduced-motion, with a build pipeline that stays clean end to end.
Services Used
Have a similar problem?
Tell us what's happening in the business — we'll tell you what we'd build.
Tell us the problem.
We'll tell you the system.
A short project inquiry is the fastest way to start — no call required up front.